EXECUTIVE DIPLOMA IN  Sales and Marketing Management (Approved and Certified by Quality Council of India(QCI), Government of India)

The Executive course has been designed keeping in mind the zest and vigour in industry employees to know and experience work areas other than their own. This skill improvement and extra training helps in lateral movement of employees within the company. IGMPI thus offers an Executive Diploma Course in Pharmaceutical Sales and Marketing Management. In this programme the time related concerns and issues of working candidates have been answered through in form of a part-time course, designed to comfort working schedule of employees while time guiding and training them about each major to minor detail of the marketing industry at their convenient pace.

An executive distance-cum e-learning program offers benefits like:

• Extensive course material which has been designed by experts from pharma marketing industry itself.

• Numerous case studies which are a part of the course;

• Intelligently aligned course structure which gives step wise knowledge and insight of the industry and all its aspects.

The case study based approach in Executive Diploma programme via distance cum e learning mode is designed for working professionals in full-time employment who wish to complete the course in shorter time duration. This course is beneficial for professionals from different streams to help them intensify their knowledge. This is a fast track and advanced course having rigorous case studies based methodology throughout the duration.

Module 1: Introduction to Pharmaceutical Industry and Pharma Product Management

Module 2: Principles of Management

Module 3: Pharmaceutical Marketing Management

Module 4: Pharmaceutical Sales & Advertising Management 

Module 5: Pharmaceutical Logistics Management

Module 6: Healthcare System in US, India and Other Countries

Module 7: Pharmaceutical Industry: Models and Market Research

Module 8: Pharmacoeconomics (Pricing Laws)

Module 9: Legal and Regulatory Framework of Pharmaceutical Industry

Module 10: Business Communication in the Pharmaceutical Industry

Module 11: Industry Based Case Studies

Eligibility

Candidates with Graduate/Post Graduate Degree/Diploma in Pharmacy, Healthcare, Medicine, Dentistry, Biology, Zoology, Chemistry, Microbiology or even Biochemistry are eligible to apply for this course.

Programme Duration

The course will be completed over a period of six months which will include the tenure applicable for examinations as well as case studies completion.

Registration

The registration dates for this bi-annual programme run by the institute are updated timely on the webpage. The Training sessions and webinars are scheduled preferably on weekends depending on the availability of visiting faculty.. Effective E-learning tools incorporated into the design of the webpage make the course lectures, videos and study material easily accessible. This gives huge window of self-regulated and self-paced performance to the participants.

Programme Fees

A one-time fees (lump sum paid at beginning of the course) of Rs 22,000 /- (700 USD for oversees students) is mandatory. This covers for the course registration fees, tuition fees, course material fees etc. Apart from this, an examination fee of Rs 400/- (USD 15) per module needs to be paid later as per the examination notification of the Institute.

Examination & Certification

All the participants are obliged to timely submit completed assessment assignments (during the course, usually after every module) and appear for an online exam at the end of the course. After successful completion, the participants will be awarded Executive Diploma in Pharmaceutical Sales and Marketing Management.

For all the above mentioned modules elaborate course material, self-assessment assignments and project work details would be provided by the Institute from time to time. Details get updated on the webpage as well.

Placement Assistance & Corporate Relations

IGMPI offers placement assistance to its students. The Institute has partnered with many organizations for providing placement assistance to its participants. Besides, it has a robust placement cell comprising senior level Human Resources professionals and Talent Acquisition experts which maintain close links with business industry. This cell is continuously engaged in promoting employability of our participants. The efforts of our placement cell also include helping with professional resume writing while also assisting them to polish their interview & soft skills.

In recent months the Institute has witnessed more and more participation from professionals working with global pharmaceutical, healthcare and food giants like Dr. Reddy’s Laboratories, Aurobindo Pharma, Glenmark Generics, Cipla, Wockhardt, Pfizer, Abbott, Medtronic, Foster Corporation, Ipca Laboratories, Calyx, Mother Dairy, Bliss GVS Pharma, Al Rawabi, Almarai, Green Pastures, Accenture, Wipro, Fortis Clinical Research, Quintiles, SeQuent, PepsiCo India, Mankind, Beryl Drugs, Allergy Therapeutics, CFTRI, Ciron, Sun Pharmaceutical, Novartis, GlaxoSmithKline, Biocon, Apollo Hospitals, Fortis, etc.

Future career prospects of Training in Pharmaceutical Sales and Marketing Management

Pharmaceutical Sales and Marketing is a huge industry with tremendous scope for science as well as non-science graduates. The industries call in for talented and professional individuals who are ready to take challenging career path in this industry. Devotion and will to excel works best for team leaders with excellent knowledge of marketing skills and tools and potential to work dedicate time and effort to succeed in the industry.

Executive Diploma in Pharmaceutical Sales and Marketing Management is a comprehensive course offering candidate with knowledge and practically important information about the industry type, working modalities, methodology used, techniques of quality control, drug development precisely but whole emphasis remains on Pharmaceutical Sales and Marketing Management.

How to apply

For further enquiries or Prospectus, write to or call us on:

programmes@igmpiindia.org/+91 8130924488, +91 8587838177, 0120-4375280
(10 AM IST to 5.30 PM IST)

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